For example, if you sell sporting equipment, you can create a golf store and a basketball store. You can create multiple stores, but you are not allowed to sell the same products through multiple stores. You will want to verify that your SSL certificates are valid.

Lack of a “real” privacy policy on website.Lack of presence in the markets supported for product ads by Microsoft Advertising.Microsoft Advertising customer has been identified as an adult advertiser. Attempting to claim an unverified domain.If you validate your domain using a UET tag, the tag must register at least 50 events before the domain appears as an option when you create a Microsoft Merchant Center store. If you want to use the content API for creating and sending feeds, you will need to get a tenant URL.

It must also comply with URL formatting rules such as starting with a protocol ( or

Your destination URL must have been verified using Bing Webmaster Tools or a UET tag.

It will appear in your product ads, so accuracy is important. Your store name is required and cannot be changed later.Things to keep in mind when creating a store You'll be able to check if your store was automatically approved/rejected or is queued up for manual review.Īfter your store is approved, you can create your feed. Note: If you validate your domain using a UET tag, the tag must register at least 50 events before the domain appears as an option when you create a Microsoft Merchant Center store.Įnter your store info, including your Store description.Īfter successful store creation, you will be taken to a page where you will be informed of the store status. Validated via Universal Event Tracking (UET) tag You'll be asked to verify your site through Domain validation. From the top menu, select Tools > Merchant center > Manage stores (shopping cart icon).

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